Privacy Policy

Effective Date: January 2026


Privacy Summary (Quick Overview)

At Buy-A-Ride, we respect your privacy.
    •    We collect information you choose to share (such as when you contact us, request information, or use chat).
    •    We use tools like Google Analytics, Google Ads, chat, and call tracking to improve our website, marketing, and customer service.
    •    We do not sell your personal information.
    •    Information is used only to help you with vehicle inquiries, financing options, appointments, and improving our services.
    •    You can opt out of certain advertising and communications at any time.

For full details, please read the complete Privacy Policy below.



Full Privacy Policy

1) Information We Collect

We may collect information in the following ways:

A. Information You Provide
    •    Name, phone number, email address
    •    Vehicle inquiries and messages
    •    Appointment requests
    •    Financing, trade-in, or “sell your car” submissions (if used)
    •    Chat messages or communications you initiate

B. Information Collected Automatically
When you visit our website, we may automatically collect:
    •    IP address and approximate location (city/state)
    •    Browser type, device type, operating system
    •    Pages visited, time spent, and interactions
    •    Referring/exit pages
    •    Cookies or similar technologies

C. Information from Third Parties
We may receive information from:
    •    Advertising partners
    •    Analytics providers
    •    Chat and call tracking providers
    •    Financing and application service providers (if you submit a request)


2) How We Use Your Information

We use information to:
    •    Respond to inquiries and requests
    •    Provide vehicle details, pricing, and availability
    •    Schedule appointments and follow up with you
    •    Process financing or trade-in requests (when applicable)
    •    Improve website performance and user experience
    •    Measure advertising effectiveness
    •    Communicate with you by phone, email, or text
    •    Comply with legal and regulatory requirements
    •    Protect against fraud and misuse

3) How We Share Information

We do not sell your personal information.

We may share information with:
    •    Service providers who support our website, marketing, chat, CRM, and call systems
    •    Lenders or financing partners only if you request financing
    •    Legal or regulatory authorities if required by law
    •    Business partners during a merger, sale, or transfer of assets

4) Communications (Calls, Texts & Email)

If you contact us:
    •    We may respond by phone, email, or text message
    •    Message and data rates may apply
    •    You may opt out of text messages by replying STOP
    •    You may unsubscribe from marketing emails where applicable

Advertising, Analytics & Tracking Technologies

Google Analytics

We use Google Analytics to understand how visitors use our website (pages viewed, time spent, device type, approximate location).

Learn more:
https://policies.google.com/privacy
Opt-out: Google Analytics Opt-out Browser Add-on

Google Ads

We use Google Ads for advertising and remarketing. Google may use cookies to:
    •    Show relevant ads
    •    Measure ad performance
    •    Display ads to users who previously visited our website

Manage ad preferences:
https://adssettings.google.com

Chat Widget

Our website includes a chat feature. When you use chat:
    •    Information you provide may be collected
    •    Chat transcripts may be stored for customer service and quality assurance
    •    Chat data may be shared internally to assist you

Call Tracking

We use call tracking to understand marketing performance and improve service.

When you call:
    •    Call data (time, duration, area code) may be collected
    •    Calls may be recorded where permitted by law
    •    Recordings are used for training, quality assurance, and analytics

By calling us, you consent to this collection where legally allowed.

5) Cookies & Similar Technologies

We use cookies and tracking tools to:
    •    Operate the website
    •    Improve functionality and performance
    •    Support advertising and analytics

You may disable cookies in your browser, though some features may not function properly.

6) Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure.

7) Data Retention

We retain information only as long as necessary for business operations, customer service, legal compliance, and recordkeeping.

8) Your Privacy Choices

You may:
    •    Request access or correction of information
    •    Opt out of marketing communications
    •    Control advertising preferences through Google and browser settings

To make a request, contact us using the information below.

9) Children’s Privacy

Our website is not intended for children under 13, and we do not knowingly collect information from children under 13.

10) Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.

11) Contact Us

Buy-A-Ride
361 US-46
Mine Hill, NJ 07803
973-584-2200
sales@buyaride.net